The demand for quality seafood is on the rise around the world, and climate change
and pollution are taking a toll on our seas and oceans. We are simply running out
of fish. Imagine – favourites like sushi, wild smoked salmon and shrimp cocktail
could become a thing of the past. We have to act now.
" If we do nothing, nothing is all we will have left
"
Taking the helm
to save our oceans
As Canada’s largest buyer and seller of seafood, Loblaw Companies delved deep into
the challenges facing the world’s oceans and decided to lead change by launching
our Sustainable Seafood Commitment.
We are committed to only selling sustainable seafood products by the end of 2013.
We are not just talking about our own brands but every brand we carry. This includes
canned, frozen, fresh, wild and farmed seafood products – as well as anything that
contains seafood products such as vitamins, pet food and juices – will be 100% sustainably
sourced.
The first comprehensive sustainable seafood commitment of its kind in Canada, our
Sustainable Seafood Commitment is aligned with one of our five corporate social
responsibility pillars, sourcing with integrity. We hope that this helps protect
the future of our resources for generations to come.
Here’s a link to our CSR report
for more information on our approach to corporate social responsibility.
What exactly is
sustainable seafood?
Sustainable seafood means that the seafood caught can maintain or increase its population
in the future without harming the ecosystems from which it comes.
Did you know ...
- 1 billion people – and counting –
depend on fish as their primary
source of protein
- 80% of the worlds fisheries are fully fished,
over-fished or depleted, according to the
FAO*,
the Food and Agriculture Organization
of the United Nations.
* The State of World Fisheries and Aquaculture - 2008 (SOFIA)
" ... our Sustainable Seafood Commitment is aligned
with one of our five corporate social responsibility pillars, sourcing with integrity.
"